Wave of support for Tsunami victims show business community cares
Brampton Business Times - Rick Drennan
Companies shouldn't make charitable donations as part of a risk-management strategy. Business isn't in the business of selling widgets, they are selling credibility. 'Drennan makes some interesting points. But I'm not sure that having "business" and "cares" in the same sentence without "bottom line" is proper grammar.
Ethics - in this case, giving - is a very practical equation.
The companies that succeed at all levels in this world are those that don't ride the wave of giving after a disaster strikes, like the outpouring in our post-tsunami world.
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